Objectives and competences
In this course students:
1. Examine the international tourism industry and travel, with a triple bottom line approach of economic, environmental and socio-cultural impact, which is underpinned by the principles of sustainability.
2. The course covers issues in tourism policy and planning - national, international (EU) and global.
3. Explore subjects such as positive and negative impact issues, restrictions on tourism development and contemporary tourism issues.
Content (Syllabus outline)
1. Historical overview of touism and today’s impact of tourism on GDP
2. TO business, hospitality, Leisure
3. Tourism destinations
4. Ecology, social responsibility, and sustainable tourism development – prerequisites for international successfulness of a destination
5.
6. ICT in tourism
Learning and teaching methods
• Lectures,
• Seminar,
• Field work
• Presentations,
• Case studies,
• Active team work
Intended learning outcomes - knowledge and understanding
Development of knowledge and understanding
Students:
1. To enable students to gain an appreciation of the principal issues and trends regarding international tourism industry and travel.
2. Analyse the role and the importance of cultural diversity to the tourism industry.
3. Develop skills to review the gained results in tourism planning in a region/community.
4. Explain the impact of globalization on international tourism and culture.
5. Are able to critically evaluate the concept of sustainable tourism development and its effects on the planning and development process of tourism.
Intended learning outcomes - transferable/key skills and other attributes
Cognitive/Intellectual skills
Students:
1. Synthesize knowledge in various fields in the analysis of problems in tourism industry - especially related disciplines such as anthropology, psychology, geography and environmental studies.
2. Ability to use different methods in tourism research and understand how to apply these methods for tourism research.
3. Knowledge of people, culture and tradition of foreign countries.
4. Identify key aspects of problem from different view points.
5. Ability to come up with new ideas and solutions.
Key/Transferable skills
Students:
1. Develop skills and abilities in the use of knowledge in tourism industry (supply side) and travel (demand side).
2. Upgrade the ability to use information technology in international tourism industry.
3. Identify key aspects of problem from different view points.
4. Acquire communication skills for effective communication in the professional field and to solve conflicts.
5. Upgrade the ability for team-work and team leadership.
Practical skills
Students:
1. Gain practical experience in the design of tourist activities in a region/community.
2. Able to act independently, with given direction and certain level of control.
Readings
Obvezna študijska literatura (Compulsory textbooks):
Skripta / študijsko gradivo, ki ga pripravi nosilka predmeta:
Lebe, Sonja Sibila. Mednarodni turizem. Študijsko gradivo za predavanja, BU 3. letnik. Univerza v Mariboru, Ekonomsko-poslovna fakulteta, Katedra za mednarodno ekonomijo in poslovanje. Maribor, 2024
Dodatna študijska literatura (Additional textbooks):
• Witt, S. F.; Brooke, m. Z.; Buckley, P. J. (2013): The management of international tourism. Routledge
