Objectives and competences
Course objective is to present students the more important innovation theories from management viewpoint in entrepreneurship, to give them broad understanding and prepare them from research in this area. Students acquire skills to identify the research questions, form research hypothesis that are to be tested by qualitative and quantitative research methods. They will be able to develop models and find solutions for problems and questions in areas of creativeness, innovativeness, transfer and diffusion of innovations in business environment. Students will be able to research the methods for valuation of intellectual property and transfer into enterprises.
Content (Syllabus outline)
Overview of technology development, current trends in innovations and social development
Some management and innovation theories
Successful innovating with dialectical systems thinking
Social responsibility included in definition of innovations
Creative processes, creating creative environment and processes of ideas creation
Management of development of ideas into inventions and innovations
Research of diffusion, generation of innovations, the innovation decision process and adoption of innovations
Innovativeness and entrepreneurship
Integrating innovations into strategy; creating development strategy and implementation
Processes of valuation and intellectual property transfer in enterprises
Learning and teaching methods
Classical lectures
Active participation of students during lectures
Individual critical studies of material
Preparing and presentation of research report or scientific paper
Intended learning outcomes - knowledge and understanding
Development of Knowledge and Understanding
The learner
Knowledge base: has great depth and systematic understanding of a substantial body of knowledge of theories in innovating.
Understands different theories, definitions and methods in innovating and is capable of critical comparative assessment and building of the new knowledge base in the future professional life.
Acquires understanding of intellectual property rights, selection of more advanced valuation methods and possibilities of transfer into businesses.
Acquires understanding of intellectual property management from viewpoint of development, valuation, and development stages of innovative enterprise.
Can work with theoretical / research knowledge at the forefront of the innovation management discipline at peer reviewed standards/ publication quality.
Ethical issues:
Acquires understanding of (mostly technological) innovations, influence on social development and understanding of future development of society including the ethics of interdependence and cooperation.
Cognitive and Intellectual Skills
The learner:
Analysis: with critical awareness, can undertake analysis, managing complexity, incompleteness of data or contradictions in the areas of knowledge
Synthesis: can synthesize new approaches, in a manner that can contribute to the development of methodology or understanding in that discipline or practice
Application: can act independently in her enterprise in creation of environment and selection of creative thinking methods, can manage innovation processes, can select, apply and develop methods of intellectual property valuation. Can participate or manage intellectual property transfer, deciding on ownership share or participation in management structure.
Key / Transferable Skills
Can cooperate in group, prepare strategies, determine goals, motivate, negotiate and lead work effectively within group.
Can critically asses and individually perform research.
Can understand problems with requisitely holistic approach and solve them.
Can prevent or resolve conflict situations in group work among members, has good skills in negotiating and handling conflict with confidence.
Management of information: can undertake innovative research tasks competently and independently
Autonomy: is independent and self-critical as learner
of innovativeness in entrepreneurship, can communicate clearly and effectively with specialists and non-specialists, others. Can determine and achieve goals and tasks in this area and can act in this area as a consultant.
Practical Skills
Application of skills: can operate in complex environment and contexts that may be at the forefront of knowledge.
Autonomy in skill use: can act in a professional capacity with responsibility and largely autonomously and with initiative in complex and unpredictable situations
Technical expertise: can compare methods for idea creations and intellectual property valuation, performs smoothly with precision and effectiveness data base collection; can evaluate them or adapt them for new situations.
Readings
Dyer, Jeff, Gregersen, Hal, Christensen, Claytonm C. The Innovators DNA. Harvard Business Review Press. Boston, MA, USA. 2011.
Chesbrough, Henry. Open Services Innovation. Jossey Bass. San Francisco. USA. 2011.
Ettlie, John E. Managing innovation: new technology, new products, and new services in a global economy. Elsevier. Second edition, 2006.
Ženko, Zdenka, Huđek, Ivona. Innovation management : some management theories relevant for understanding of workers role. V: BEZPARTOCHNYI, M. (ur.). Organizational-economic mechanism of management innovative development of economic entities. Vol. 1. Przeworsk (Poland): Higher School of Social and Economic: = Wyższa Szkoła Społeczno-Gospodarcza. 2019, str. 34-48. [COBISS.SI-ID 13391644]
Rogers, Everett M. Diffusion of Innovations. 5th editions. Free press. A Division of Simon and Schuster, inc. 2003.
Ženko, Zdenka, Mulej, Matjaž. Diffusion of innovative behaviour with social responsibility. Kybernetes, 2011, vol. 40, no. 9/10, str. 1258-1272.
Additional information on implementation and assessment • Essay
• Written exam
Student passes the exam, when each part of the examination is evaluated as positive.