Objectives and competences
The aim of this subject is to
• qualify students for an appropriate usage and analysis of German in an intercultural business communication
• develop oral and written skills in accordance with business and cultural models.
Content (Syllabus outline)
• conception of characteristics of an intercultural business communication
• conception of cultural differences in business communication
• treatment of linguistic media, characteristic for an intercultural business communication
• oral and written text formation characteristic for business communication
• developing the skills of an intercultural business communication
Learning and teaching methods
• explanation
• discussion
• text work
• problem-solving
• case method
• excursion
Intended learning outcomes - knowledge and understanding
On completion of this media course students will:
• be able to speak and write in a suitable comprehensive, linguistic and situational way
• conceive and form selected oral and written text sorts characteristic for business communication
• correctly use, analyze and evaluate language media and suitable vocabulary in an intercultural business communication
Intended learning outcomes - transferable/key skills and other attributes
• ability to use up-to-date sources of information and technology,
• communications skills (to express in speech and in writting),
• ability to become an autonomous learner,
• ability to independently develop research strategies and problem solving techniques,
ability to analyze and bring together ideas.
Readings
Interkulturelle Wirtschaftskommunikation (2. Aufl., Let. 9, str. 571). (1993). Iudicium Verlag. (izbrana poglavja)
Jahr, Silke. Wirtschaftsdeutsch UNI? SICHER Band 4 (B2-C1-C2). Grundlagen zur Volkswirtschaft, Finanzpolitik und zum Unternehmertum. Ein Lehrwerk für DaF/DaZ. Booksbaum Verlag.
Šimunić, V. (1992). Deutsche Geschäftskorrespondenz und Bürokommunikation = Njemačko poslovno dopisivanje i komuniciranje (3. (1. erweiterte) Aufl., str. 202). Školska knjiga. (izbrana poglavja)
Eisman, V. 2017. Wirtschaftskommunikation Deutsch. Klett Verlag: Stuttgart. (izbrana poglavja)
Forum für Wirtschaftsdeutsch. URL = http://www.wirtschaftsdeutsch.de, 10.2.2025.
Izbrani elektronski slovarji za nemščino (canoonet, Duden online, DWDS).
Additional information on implementation and assessment • seminar paper 40 %
• report 40 %
• homework assignments and active paricipation 20 %
