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Objectives and competences

Course objectives are to: • Raise awareness of the importance of entrepreneurship for the development of the economy, • Raise the level of entrepreneurial intentions of the participating students, Competencies that are gained by the students are: • Learn about the concepts of solving complex business problems, • The ability to develop useful solutions, • Ability to quickly evaluate business ideas

Content (Syllabus outline)

• Understanding the role of enterpunership within the economy • Understanding the specifics of enterpernureship • Presentation of key entepernural characteristics • Identification of entepernural opportunities • Development of entepernural opportunities • The use of designer approach for solwing problems and improving current solutions • Development of business models • Creating an economics business idea

Learning and teaching methods

• lectures • solving problems presented by organizations, • development of entrepreneurial idea,

Intended learning outcomes - knowledge and understanding

Knowledge and understanding: • Students are aware of the entrepreneurial specification, • Students recognize the entrepreneurial path as one of the possible career options, • Students learn about methods for identifying, evaluating and developing business opportunities, • Students develop the decency of empathic animation in target clients, • Students learn about approaches to constantly improving products and solutions, • Students develop the ability to develop customer oriented business models,

Readings

Osnovna literatura / Essential sources: Maurya, A., Zrimec, A., & Ries, E. (2016). Delaj vitko: od načrta A do načrta, ki deluje. Pasadena. BYGRAVE, W. & ZACHARAKIS, A: Entrepreneurship – 2nd ed., John Wiley & Sons, Inc., 2011 OSTERWALDER, A. & PIGNEUR, Y. Business Model Generation. John Wiley & Sons, Inc., Hoboken, New Jersey, 2010 Priporočena dodatna literatura / Recommended additional literature: Ries, E. (2011). The lean startup: How today's entrepreneurs use continuous innovation to create radically successful businesses. Crown Books.

Prerequisits

There are no prerequisites for this course.

  • doc. dr. GREGOR JAGODIČ, mag. posl. ved

  • Research paper: 60
  • Oral presentation: 20
  • Coursework: 20

  • : 20
  • : 20
  • : 20
  • : 120

  • Slovenian
  • Slovenian

  • TOURISM: COOPERATION AND DEVELOPMENT - 1st